Hiring isn’t your biggest problem.
Hiring the wrong person is.
Most chiropractic clinic owners focus on experience, resumes, and interviews.
But those only tell you what someone has done.
They don’t tell you how they’re wired.
In this episode of the Build to Scale Podcast, Dr. Allen Miner and Dr. Mark Mouw break down one of the biggest competitive advantages they’ve used for over a decade:
Behavioral hiring.
After interviewing more than 1 million candidates and placing thousands of chiropractors and team members, they’ve learned one simple truth:
The best teams aren’t built by hiring people who are all alike.
They’re built by hiring people whose strengths complement each other.
In this episode, we dive into the four cornerstone behavioral traits that shape every successful practice:
⚠️ Dominance
⚠️ Extroversion
⚠️ Patience
⚠️ Conformity
Because every role requires a different combination.
A great associate doctor.
A front desk CA.
An office manager.
A marketing coordinator.
None of them should be hired the same way.
We unpack:
✅ Why most chiropractors accidentally hire people just like themselves
✅ The difference between an entrepreneur, business builder, and caregiver
✅ Why some associates thrive while others leave to start their own practice
✅ How behavioral assessments reduce costly hiring mistakes
✅ Why personality diversity creates stronger teams
✅ Matching the right behavioral profile to the right position
✅ The leadership lessons that come from understanding how people are naturally wired
One of the biggest takeaways:
A practice built around one personality will always hit a ceiling.
The practices that scale the fastest build teams with different strengths—people who challenge each other, balance each other, and fill the gaps.
Because great businesses aren’t built by finding clones.
They’re built by putting the right people in the right seats.
Hiring:
Build your dream team to help more people and make more money.
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